UnlockDM for creators
Turn Reel comments into followers, DMs, and referrals
Run a keyword giveaway or lead-magnet drop on Instagram. Comment triggers a DM, a follow gate verifies real fans, and a referral link turns every unlock into two more.
Start your free dropNo subscription. First drop free.
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Follow gate
Real followers, not one-time freebie hunters
The DM only unlocks after someone follows your account, so a viral Reel converts into an audience instead of a spike that disappears the moment the reward is sent.
Start your free drop
Referral loop
Every reward becomes two more
Each participant gets a personal referral link and a bonus for bringing friends, so a single drop keeps pulling in new entrants long after the Reel stops trending.
Start your free dropComment triggers the DM automatically
No more manually finding a keyword comment and pasting a link by hand. Someone comments, the reward goes out instantly, every time.
A follow gate, not just a giveaway
The DM only unlocks after someone follows, so a viral Reel turns into real followers instead of one-time freebie hunters.
A referral link on every reward
Each participant gets their own link and a bonus for bringing friends, so one drop keeps generating new entrants after the Reel stops trending.
One price per campaign
Launch a drop, pay once for that campaign, and owe nothing the months you're not running one. No active-contact tax as your list grows.
Grow your Instagram with confidence
Your first drop is free for the first 50 unlocks. Pay per campaign after that, never per contact.
Frequently asked questions
No minimum follower count. The follow gate and referral loop work the same whether you're just starting out or already have a large audience — you're only charged per campaign you launch, not per contact.
You pay once per campaign, not a monthly subscription based on your contact list. Launch a drop, pay for that campaign, and owe nothing the months you're not running one.
The reward stays locked. The DM only unlocks once someone actually follows your account, so the follow gate keeps out one-time freebie hunters and only rewards real fans.
Yes. Each campaign runs independently with its own keyword, reward, and referral link, so you can launch a new drop without touching an active one.
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