Pay $3.99 a campaign instead of $15 a month
LinktoDM bills every month whether you launch or not. UnlockDM bills per campaign — your first is $1.99 — so the months you post nothing cost nothing.
LinktoDM pricing last verified September 30, 2026
LinktoDM pricing vs UnlockDM pricing
LinktoDM bills freemium tiers. UnlockDM bills per campaign, so a month with no launch costs nothing.
LinktoDM
An Instagram and Facebook DM automation platform built on Meta’s official Graph API, with a flow builder, AI replies, and in-DM payments.
| Plan | Price | Includes |
|---|---|---|
| Free | Free | 2,000 contacts, 2 to 3 creator accounts (LinktoDM’s own pricing card and comparison table disagree) |
| Pro | $15/mo$126/year billed annually, an effective $10.50/month | Unlimited contacts, 3 creator accounts |
| Pro+ | $25/mo$210/year billed annually, an effective $17.50/month | Unlimited contacts, 6 to 8 creator accounts (LinktoDM’s own pricing card and comparison table disagree) |
| Enterprise | Not publishedCustom pricing, sold direct | Custom |
UnlockDM
Pay per campaign, no subscription. Your first drop is free for the first 50 unlocks.
| Plan | Price | Includes |
|---|---|---|
| spark | $3.99₹299 in India · per campaign | 500 unlocks |
| drop | $8.99₹699 in India · per campaign | 2,000 unlocks |
| viral | $18.99₹1499 in India · per campaign | Unlimited unlocks |
No monthly fee. A campaign is billed once, when you launch it.
LinktoDM vs UnlockDM, feature by feature
“Unclear” means the vendor does not state it publicly. We would rather say that than guess.
| Feature | LinktoDM | UnlockDM |
|---|---|---|
| Comment-to-DM | Yes | Yes |
| Follow gate | Yes | Yes |
| Referral rewards | No | Yes |
| Story replies | Yes | Yes |
| Multiple IG accounts | Yes | No |
| White label | No | No |
| Campaign analytics | Yes | Yes |
| Beyond Instagram | Yes | No |
| Official Meta API | Yes | Yes |
| Platforms | Instagram, Facebook |
Which one should you actually pick?
Pick LinktoDMif…
- You want an always-on Instagram and Facebook inbox with a visual flow builder, not a single-campaign tool
- You need to collect payments inside a DM flow
- AI intent matching and AI auto-reply matter more than a fixed keyword trigger
- You are comfortable paying an ongoing subscription for continuous automation
Pick UnlockDM if…
- You launch bursty giveaway or reward campaigns and want to pay per campaign, not hold a subscription through quiet months
- Referral links, bonus rewards, leaderboards and winner-picking are the point of the campaign
- You want fraud checks built around entry and referral mechanics rather than a general-purpose chat flow
LinktoDM strengths
- An official Meta Business Partner running on Meta’s Graph API, rather than an unofficial workaround that risks the account
- Adaptive rate limiting and queue management built into sending, aimed at a human-like pace instead of an instant-bot cadence
- AI-generated DM variations, so automated replies do not all read like the same copy-pasted message
- In-DM payment integration, so a flow can close a sale rather than only hand off a link
- A usable free plan: 2,000 contacts, 2 to 3 creator accounts, unlimited automations
Where it falls short
- No referral link, bonus-for-inviting-friends, leaderboard or winner picker; it automates conversations, not campaign virality
- Billing is per contact, so a free workspace that grows past 2,000 contacts forces an upgrade regardless of how it is used
LinktoDM vs UnlockDM: common questions
They bill differently. LinktoDM Pro is $15 a month, or an effective $10.50 a month billed annually, charged whether or not you launch anything that month. UnlockDM charges per campaign from $3.99, with the first drop free, so a quiet month costs nothing. If you run continuous DM automation every week, LinktoDM’s subscription is the better value; if you launch in bursts, per-campaign pricing is.
No. LinktoDM (linktodm.com) and LinkDM are separate products with different owners, pricing and features. Do not carry a price, limit or feature from one over to the other; see the separate LinkDM review if that is the product you meant.
No. Its published feature set covers comment-to-DM, chat, and story automation, AI replies, and in-DM payments — there is no referral link, bonus-for-inviting-friends, leaderboard or winner picker. That is the clearest split from a campaign-focused tool like UnlockDM.
Yes. LinktoDM states it runs on Meta’s official Graph API and is a Meta Business Partner, which is the same integration path UnlockDM uses. Official API access does not remove every delivery, moderation or enforcement risk, but it is the correct foundation rather than a session-driving workaround.
The figures on this page come from our full write-up. Read the LinktoDM review
Your first drop is free
No monthly fee. Set a keyword, pick a reward, and pay only when you launch a campaign.