UnlockDM for online stores

Turn product Reel comments into discount unlocks and followers

Run a comment-to-DM drop for a new arrival or restock. Comment triggers a DM with the discount code, a follow gate verifies real shoppers, and a referral link turns every unlock into two more.

Start your free drop

No subscription. First drop free.

Meta

Verified Tech Provider

Instagram product Reel comment triggering a DM that unlocks a discount code
Follow gate verifying a new follower before unlocking a discount code

Follow gate

Real followers, not one-time coupon hunters

The discount only unlocks after someone follows your store, so a viral product Reel converts into an audience instead of a code that gets screenshotted and shared off-platform.

Start your free drop
One discount code branching into two more through a referral link

Referral loop

Every discount becomes two more sales

Each shopper gets a personal referral link and a bonus for bringing friends, so a single restock drop keeps pulling in new buyers long after the Reel stops trending.

Start your free drop

Comment triggers the discount DM automatically

No more replying to "price?" and "link?" comments by hand. Someone comments the keyword, the discount code goes out instantly, every time.

A follow gate, not just a coupon blast

The code only unlocks after someone follows your store, so a product Reel turns into real followers instead of one-time coupon hunters.

A referral link on every discount

Each shopper gets their own link and a bonus for bringing friends, so one restock drop keeps generating new buyers after the Reel stops trending.

One price per campaign

Launch a drop, pay once for that campaign, and owe nothing the months you're not running one. No active-contact tax as your list grows.

Turn Instagram comments into checkout links

Your first drop is free for the first 50 unlocks. Pay per campaign after that, never per contact.

Start your free drop

Frequently asked questions

No. UnlockDM works directly on your Instagram account through Meta's official API — there's no app to install and no store admin access needed. You set the keyword and reward, and it runs from there.

You pay once per campaign, not a monthly subscription based on your contact list. Launch a drop for a new arrival or restock, pay for that campaign, and owe nothing the months you're not running one.

The discount code stays locked. The DM only unlocks once someone actually follows your account, so the follow gate keeps out one-time coupon hunters and only rewards real shoppers.

Yes. Each campaign runs independently with its own keyword, reward, and referral link, so a flash sale and a restock drop can run side by side without mixing up codes.